r o b e r t
TOP
Design that transforms ideas into reality.
Innovation that shapes culture and business.
想法變成現實,
以創新打造能影響文化與商業的設計

Product
andEvent

xhibition

design

產品

及展覽

設計

About

關於

ROBERT SHING

ROBERT SHING

Designer - Creator

設計 - 創作者

My design philosophy integrates innovation, functionality, and aesthetics, while I continuously explore how design can create lasting value for both businesses and society. At the same time, I am at the forefront of technological applications and design trends, leveraging emerging technologies to drive breakthroughs and advancement in design.

我的設計理念融合創新、功能與美學,並持續探索如何透過設計為企業與社會創造更 深遠的價值,同時掌握科技應用及設計趨勢走向,靈活運用新興技術推動設計的突破與發展。

Qualifications

學歷資格

2024

PgD

深造文憑

HKU School of Professional and Continuing Education 香港大學專業進修學院

Postgraduate Diploma in Corporate Branding and Event Management

企業品牌與節目管理深造文憑

2009

BDes

設計學士

Swinburne University of Technology 史威本科技大學

Bachelor of Design

設計學士

2008

HD

高級文憑

Hong Kong Institute of Vocational Education 香港專業教育學院

Higher Diploma in Digital Media Design

數碼媒體設計高級文憑

Certs

證書

2026 – Gemini Certified Educator
2025 – TQUK Award in Children Visual Art Tutor Training
2024 – Certificate in Artificial Intelligence Technologist

2026 – Gemini 認證教育證書
2025 – TQUK 兒童視覺藝術導師證書
2024 – 人工智能科技師證書

Experience

工作經驗

2015 — Current 2015 — 現職

Design Manager

設計經理

UC Development Limited 研先創展有限公司

Operations management

營運管理

2010

Senior Designer

高級設計師

Event Agency 節目策劃公司

Stage, backdrop design, 3D rendering, graphic and interactive design

舞台與背景設計、三維繪圖、平面與互動設計

2009

Designer

設計師

OEM Product Industry 產品製造行業

Web, products and graphic design, online shop management

網站、產品與平面設計,網店管理

Observe the overlooked details of everyday life, uncover hidden needs, and transform them into products that are more intuitive, more thoughtful, and more future‑ready.

從生活中觀察細節,捕捉那些被忽略的需求,再把它們轉化為更好用、更貼心、更具未來感的產品。

Product Design
Project Highlights
Make good use of innovative design and improved structure to replace the mouthwash cup, allows water flow directly into your mouth. Jump out of the established concepts, it can stand up on its own or hanging. Consists of recyclable materials, Flow T Brush is fashionable, practical and sustainable.
項目案例
流線牙刷的開發考慮到了可持續性,無需任何電器元件,由可回收材料製成,可更換刷頭減少浪費。 牙刷刷身獨特的細長凹痕能將流水彈起便可直接漱口替代了杯,而且還能瀟灑地站立或懸掛,達致極簡主義美學章顯品味的生活用品。
Product Design
Project Highlights
The Combocase and its packaging are made from recycled cardboard, reducing material use and enhancing environmental sustainability. The streamlined packaging structure allows both retailers and customers to display and access the product with ease. A handle has been added to the top for convenient carrying, so you no longer need a shopping bag when making your purchase.
項目案例
多功能公事包及其包裝以再生紙板製成,減少材料使用並提升環保效益。包裝結構經過精簡設計,讓零售商與顧客都能更輕鬆地展示與取用產品。頂部新增提手方便攜帶,讓你在購買時不再需要購物袋。
Product Design

Focused on clarity, beauty, and purposeful function

著重簡潔,美學和功能性

Product Design

Fashionable, practical, and sustainable toothbrush design
// Flow T Brush //

創新時尚,取代漱口杯,實用且永續的牙刷設計
// 功能流線牙刷 //

Product Design

Assemble your own multi-functional briefcase
// Combocase //

多功能公事包用途廣泛,可以個人化自由組裝
// 多功能公事包 //

Product Design

A professional version of the multi-functional briefcase
// Combocase Deluxe //

您可自由組裝個人化配置,每天展現全新風格
// 多功能公事包升級版 //

Product Design

Survival tool for rescuers during outdoor emergencies
// Mini Mirror Series //

化妝鏡卡緊急情況下用於發出求救訊號
// 功能鏡卡 //

Product Design

Humans and pets share furniture with a modular design
// Modular Pets Furniture //

以模組化設計讓人與寵物共享家具
// 模組化寵物家具 //

Product Design

Keeping safety and convenience always within reach
// Emer Pack //

讓安全與便利隨時相伴
// 應急包 //

My work has received international recognition. From concept development through to final execution. I excel at transforming creativity into tangible experiences, whether in products, exhibitions, branding, or interactive design, always striving to craft memorable experiences for audiences and users.

作品屢獲國際肯定,從概念發想到落地執行皆累積了豐富經驗,善於將創意轉化為具體體驗,無論是產品、展覽、品牌還是互動設計,都致力於為觀眾與用戶打造難以忘懷的體驗。

Awards
EXPO 2025, Kansai, Osaka (Japan) 2025 大阪關西世界博覽會(日本)

Shining Hat Projection Mapping Artwork Selected

閃亮帽子投影動畫獲選播放


Red Dot Award (Germany) 紅點設計獎(德國)

2021 Product Design – Innovative Product

2021 產品設計 – 創新產品


Goldreed Industrial Design Award (China) 金蘆葦工業設計獎(中國)

2022 Good Design Award – Home Life

2022 優秀設計獎 – 家居生活類


Canton Fair Design Award (China) 廣交會設計獎(中國)

2023 Bronze – Health and Recreation

2023 銅獎 – 健康與休閒類


Muse Design Awards (USA) 繆斯設計獎(美國)

2021 Silver – Product Design (x2)

2021 銀獎 – 產品設計(2 項)


Indigo Award (Netherlands) 靛藍設計獎(荷蘭)

2021 Gold – Packaging Design

2021 金獎 – 包裝設計

2021 Silver – Branding

2021 銀獎 – 品牌設計

2021 Silver – Promotional Materials

2021 銀獎 – 宣傳物料

2021 Bronze – Event

2021 銅獎 – 節目設計


Hong Kong Smart Design Awards 香港智營設計大賞

2019 Merit – Corporate Group

2019 優異獎 – 企業組別


The Hong Kong General Chamber of Small and Medium Business 香港中小型企業總商會

2021 Bright Future SME’s Youth Creative Entrepreneurship Award

2021 鵬程中小企青年創意創業獎


Sub Background

Specialist in Product Design,
Event & Exhibition Design, Event Management

專注於產品設計,
節目及展覽設計,節目管理